Building a great mobile application is only one piece in the success of delivering a complete mobile solution. Managing the application after it’s been deployed is often an overlooked aspect and it’s one that we, at Astegic, view as critical. That’s why we’ve developed our own tools to allow some aspect of control over applications after they have been deployed. Using web-based tools, our clients are able to manage their content streams, view analytics, and dynamically configure their deployed applications.
Mobile applications and websites are a tremendous opportunity for companies to establish more intimate and long-lasting customer relationships. But the opportunity comes with challenging constraints and complexities. Successfully navigating this landscape requires more than an up-to-date understanding of the latest mobile trends; it requires a measured, fact-based mobile user experience design process.